Marketing Audit for professional firms

Find What Is Holding Back Your Next Client or Patient.

Our first call is about understanding your business, goals, ideal clients or patients, and current marketing. If there’s a fit, our team builds a custom strategy and walks you through it on a second call.

30-minute virtual conversation with Ferris Wheel Marketing.

  • Tell us what you want to grow
  • Discuss your current marketing and lead process
  • Get a clear next step if there is a fit
Select a time

Book Your Marketing Audit.

Choose a time for the first call. We’ll learn about your business and what you want to achieve.

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What we look for

The Path From Search to New Business.

We look at the steps that help the right prospect become a client or patient.

01 / GET FOUND

Reach the right people

Search visibility, Google Ads and where demand for your services is being captured.

02 / GET CHOSEN

Give people a reason to contact you

Your website, service pages, authority and the information people need to make a decision.

03 / CONVERT INQUIRIES

Help the conversation move forward

Calls, forms, response time, follow-up and the path to a consultation or appointment.

Our process

From First Conversation to a Plan Built for Your Firm.

We take time to understand the business before recommending a campaign or quoting a scope.

01 / DISCOVERY CALL

We learn about your business

Tell us about your services, goals, ideal clients or patients, current marketing, capacity and what happens when an inquiry comes in.

02 / CUSTOM STRATEGY

Our team builds the plan

We review the opportunity from search to inquiry and follow-up, then develop a custom strategy from start to finish around your priorities.

03 / PROPOSAL CALL

We walk through the proposal

On a second call, we explain the recommended work, scope, investment, timeline and why each part belongs in the plan.

04 / YOUR DECISION

Move forward if it makes sense

Ask questions, review the proposal with your team and move forward when the approach fits your business.

What we review

A Marketing Audit Built Around Your Firm.

We focus on the services you want to grow, the people you want to reach and the capacity you have to serve them.

01 / SEARCH

Search visibility

How prospective clients or patients discover your priority services through organic and local search.

02 / ADS

Paid acquisition

Where advertising may reach suitable prospects and how your campaigns relate to your business goals.

03 / WEBSITE

Website experience

Whether visitors can understand your services, trust your firm and find a clear next step.

04 / CONTENT

Authority and content

Whether your pages answer useful questions and show your team’s qualifications and approach.

05 / INTAKE

Lead response and follow-up

What happens to calls and forms, how quickly people hear back and whether suitable inquiries progress.

06 / CAPACITY

Room to grow

Which services, locations and appointment types your firm is prepared to grow.

What to expect

A Useful First Conversation.

The first call helps us understand your firm and decide whether a custom proposal makes sense. We review the strategy and recommendations together on the second call.

01 / OUTCOMES

We ask about the business goal

We’ll discuss the inquiries, consultations or appointments you want to increase.

02 / CURRENT POSITION

We learn what is happening now

Tell us what is working, where you see gaps and how your team handles new inquiries.

03 / QUESTIONS

We clarify the opportunity

We ask about your services, markets, capacity and what success would look like for your firm.

04 / NEXT STEP

We decide whether to build a proposal

If we see a good fit, our team prepares a custom strategy and books a second call to review it with you.

Ferris Wheel Marketing

Get Found. Get Chosen. Convert More Inquiries.

We build client acquisition and lead conversion systems for established professional service firms across Canada.

Search → Inquiry → Follow-Up → Consultation → Client